3 search results for “consumer decision-making” in the Public website
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Coen Wirtz
Social & Behavioural Sciences
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Leticia Rettore Micheli
Social & Behavioural Sciences
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Phone nearly empty? Uber’s fare might be higher
If you buy something online, the webshop can adjust the price based on your data. Kimia Heidary investigated the phenomenon of online price discrimination. ‘It’s not necessarily unfair. Different prices for different people has been around for years.’